LA CUCARACHA

One of Universal’s fastest-growing comic strips since its November 2002 launch, La Cucaracha is a perfect vehicle to capture the young, lucrative Latino/Hispanic segment — which at 39 million is currently the U.S.’ largest ethnic group. La Cucaracha features sharp, edgy, bicultural contemporary humor and “Spanglish” street dialect — and is read by more than 12 million people daily and Sunday in over 60 newspapers & top major markets including L.A., Chicago, Houston, Dallas, Denver, Detroit, and Philadelphia. The first comic compilation La Cucaracha book debuted Spring 2004 (Andrews McMeel Publishing). Its cartoonist/creator, Lalo Alcarez has been featured in Rolling Stone and other edgy publications as “one to watch.”

Categories available for licensing include Stationery, Apparel and T-shirts, Gifts and Accessories and Ethnic Food and Beverage.